Coco Poley
Technical Content Marketer & Writer bridging creativity and code.
I help developer-focused teams translate complexity into clarity through documentation, storytelling, and systems thinking.
Hello there! I'm Coco, a technical content marketer and writer specializing in developer documentation, technical storytelling, and DEI education. With a background in quality assurance engineering, data engineering, and web development, I understand both the technical depth developers need and the clarity that drives business results.
My work bridges the gap between complex technical concepts and accessible content that educates, engages, and converts. I've helped companies like TinyMCE, WEX, and Lumen Technologies create documentation, blog content, DEI webinars, videos, and marketing materials that resonate with technical and B2B audiences.
What I Do
Technical Content
I write technical blog posts and B2B blog posts that demonstrate thought leadership, and attract developer audiences. My content balances technical accuracy with SEO and AIEO best practices to drive organic traffic.
Editing & Consulting
I help teams audit their current documentation or training materials, strategize new documentation practices, and write clear, consistent, standardized materials.
I create clear, comprehensive documentation that helps developers succeed with your product. From API references and integration guides to quickstart tutorials and troubleshooting resources, I make complex systems understandable.
Technical Documentation
DEI Content
I craft Diversity, Equity, and Inclusion webinars that help LGBTQIA+ people and women in tech have a great experience at work, and help allies support minorities in the workplace.
Recent Work
Why TinyMCE Is the Right Rich Text Editor for CMS Projects
A B2B blog article on why TinyMCE is the perfect rich text editor for CMSs, from collaboration features to content conversion to media optimization and more.
What is Open Source Software? Definition, Benefits and Key Aspects
A developer-focused article on what open source software is, its key benefits, and why it’s vital for innovation, collaboration, and transparency in modern software development.
Why Cutting DEI Programs Hurts Businesses: Employee Trust, Innovation, and Profitability
An article on why diversity, equity, and inclusion (DEI) programs drive business success, boost employee engagement, and increase profitability.
FAQs
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I work primarily with B2B SaaS companies, developer tool platforms, API providers, and tech startups that need to communicate complex technical concepts to developer audiences.
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My process starts with understanding your product, audience, and goals. I then conduct research, interview subject matter experts if needed, create a detailed brief with an outline that you will approve, and finally draft content that balances technical accuracy with readability.
Every piece goes through multiple review cycles to ensure quality.
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I have a decade under my belt of data engineering, QA test automation, and some web development. I work closely with teams and subject matter experts to verify technical details. I test code examples, validate API calls, and ensure all technical information is current and correct.
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Timelines vary by project scope. A short blog post on a topic I’m already an expert in takes 5-7 business days, while comprehensive documentation projects could be a 6-month or even 9-month project. I always negotiate timelines upfront according to the project’s needs, and the business’s general speed of communication. I will always communicate proactively about progress.
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Yes! Beyond writing I help companies develop documentation strategies specifically, conduct content audits, create style guides, and build scalable documentation systems.
What People Say
“One of the many things that impressed me with Coco was how she is able to help architects and developers to think differently about problems, and by doing so generate creative solutions.”
Bridget McAndrew
Lumen Technologies
“Coco brings some very powerful tools to the content generating table. She is extremely proficient at research across a wide range of topics and her writing can be deep and academic, witty, or strategic, depending on the need.”
Jeffrey Howland
Dream Local Digital
“Coco was always a very kind, committed and competent professional during this whole time. It was a pleasure to work with her! Any team that has Coco as a member is a lucky team!”
Hugo Deiro
WEX, Inc.
Let’s Work Together
Ready to transform your technical content? Whether you need documentation, developer-focused blog posts, training materials, or ghostwriting, I can help.